Pay Per Click Management

Pay Per Click (PPC) Management

is a way to direct traffic to websites via online advertisements. An advertiser chooses a publishing website portal (e.g: Google) and chooses the web and application platforms related to it to advertise on (e.g: Google, YouTube, Google Maps). The advertiser pays the publisher for each click (visit) to a website

PPC’s advantage is that the advertiser can choose to pay to be first in paid for search results. In natural organic search your company may not yet be high in the search results. Based on your business objectives and client buying trends we maximise your online advertising budget to achieve the best results.

VIMA’s Pay-per-click services include: Paid Search Advertisements, Video Advertising, Display Advertisements, PPC Remarketing and Social Advertising. Clients often choose advertisements to appear on 3rd party websites (e.g: blogs, forums).

We directly manage campaigns and offer PPC audits to optimise your performance. VIMA oversee and optimise campaign budgets by monitoring bid prices, suggest new keywords and to ensuring that adverts convert.

Our clients operate in competitive markets (e.g: education and financial) and locations. We optimise where needed to achieve results. We also oversee branding campaigns by established companies and start-ups for new products, services and location launches.

Paid Search Advertising

Our clients achieve great ROI and effectively manage their PPC search advertising spend.

PPC Remarketing

Remarketing allows you entice website visitors back to convert or even to cross-up sell to them.

Social Advertising

We manage social advertising CPC for branding new product and location launch campaigns.

Display Advertising

To increase your brand exposure, engagement and conversions we manage both direct response campaigns and brand awareness campaigns.

Video Advertising

We optimise companies reach and performance with branding, acquisition and retention campaigns.


Speak with us to create or audit campaigns on Google AdWords, Bing, Facebook, LinkedIn, Twitter, YouTube and more.

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